COMING SEPTEMBER 22, 2026!

For leaders who want to shape the conditions where people, teams, and technology create better outcomes together—not just react to AI.

AI is accelerating everything. Decision cycles. Information flow. Expectations. And most leaders are still running a model built for stability and control, not because it's optimal, but because it's familiar.

Dr. Greg Giuliano offers a new operating system for leadership in the age of AI,  one that replaces control with connection, compliance with commitment, and direction with development. At its core: leadership is not about having the answers. It's about creating the conditions for people to succeed together.

Ultra Leadership 2.0

An OS for the Age of AI


Coaching for [a] Change

#1 Amazon BestSeller!

No one likes being told what to do. People want to be engaged, feel empowered to shape their work, and be activated to achieve their best.

In Coaching for (a) Change, Dr. Greg Giuliano draws on over two decades of leadership and coaching experience to offer a practical, adaptable path forward. Through the GR8 Coaching Framework—eight questions to quickly coach anyone, anytime—you will learn how to kick the “Expert Problem-Solver” habit, shift from manager to coach, and create the conditions for people to own their situation, own their solution, and increase their impact.


#1 Amazon BestSeller!

Creation is disruptive: something will end, and something new will take its place. Minimizing that disruption takes leadership that can create alignment, develop the capacity for growth, and ensure a high degree of coordination.

In The Next Normal, Greg Giuliano provides an actionable framework for anyone who wants to rethink, reset, and renew their leadership to make a bigger impact, engage their people, and lead more successful transformation.

THE NEXT NORMAL


Ultra leadership

#1 Amazon BestSeller!

One of the biggest problems facing businesses today is a failure of leadership that costs billions in low employee engagement and missed opportunities for successful organizational change.

In Ultra Leadership, Greg Giuliano issues a call-to-action for anyone currently leading others or for those aspiring to do so. He lays out the mindset and skill set that separate “ultra” leaders from the usual and ordinary and a tool set that provides simple, easy-to-follow steps to create stronger engagement and higher performance.


the hero’s journey

Begin your journey towards authentic leadership!

Becoming an authentic leader is akin to the hero's journey-it requires us to answer the call to lead and to continuously explore who we are in order to lead with greater authenticity. Looking around we must realize that we are the authentic leaders we seek.

In The Hero's Journey, Greg Giuliano speaks not only to aspiring leaders, but to anyone striving to raise their game, make a bigger impact, and become the more authentic leaders that we desperately need. Will you answer the call?

Want more ultra leadership? View our White Papers!